The Club Collection
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The Club Collection was product created to promote unique products and emerging brands from all over the design world.
American Design Club is constantly discovering new brands and bringing them to market and this box allows anyone to be a part of that discovery by buying a collection of those brands. A limited run of “blind boxes” were made to sell on a first-come-first-served basis, with all boxes being shipped at the same time.
Along with co-conceiving the idea, I was in charge of logo design, social media promotion, package design and general marketing. Choosing to use the “star feather” from the American Design Club logo as part of the “B” in Club, allowed us to solidify the connection between our already established brand, and this exclusive product.